Before you set out 3/5 Navigation SeverityCartographic IncidentThe route is real, but the signage gets weird enough to deserve a field note.
Summary
SamNav editorialIn the early days of my startup, I used to get slightly offended when people would refer to it as a “project”. “How’s your project going?” seemed like the asker didn't take us seriously, even though everything felt serious to us....
Excerpt · opening linespulled from source
In the early days of my startup, I used to get slightly offended when people would refer to it as a “project”. “How’s your project going?” seemed like the asker didn't take us seriously, even though everything felt serious to us. I remember assuming this would stop after we announced a $5 million Series A; it didn’t
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Original source
Read the full essay on Sam Altman's blog
blog.samaltman.com/projects-and-companies
Opens the original in a new tab · last reachable 2026-06-05